As one of the leading private equity firms, New Circle Investments has built a strong reputation in the private equity industry for its innovative investment strategies, especially in media investments. Founded in 2012, New Circle Capital is headquartered in Palo Alto, California, and manages assets over $700 million currently.
Deep industry expertise and connections in media and entertainment
New Circle Investments develops its competitive edge from the industry expertise and connections of its founding partners. The firm’s three co-founders all have strong backgrounds in the media and entertainment industry across both corporates like Disney and Time Warner as well as private equity firms like Providence Equity Partners. Such experience enabled the firm to better identify attractive investment opportunities and drive value creation.
Focus on growth opportunities in new media
Unlike most traditional private equity firms, New Circle Investments does not just invest in traditional media assets like cable networks, record labels or movie studios. It focuses more on emerging high-growth segments such as over-the-top content platforms, live events, eSports, digital media/advertising technologies etc. Such forward-looking investment philosophy allows New Circle to capitalize on fast-growing trends enabled by new technologies.
Unique value creation strategies
New Circle Investments employs tailored value creation strategies for each individual investment to drive growth and maximize returns. This includes facilitating strategic acquisitions, optimizing financing structures, implementing operational improvements or providing additional growth capital. The firm also actively leverages its industry connections to attract talents and form strategic partnerships.
Strong track record with successful exits
Within a short period of time, New Circle Investments has already built a strong track record with multiple successful exits at significant returns, such as its investment in Maker Studios, which was acquired by Disney at 5x returns. The firm’s success validates its investment strategies and helps further strengthen its brand image in fundraising.
As an innovative private equity firm specialized in media investments, New Circle Investments leverages its founders’ industry expertise and focuses on high-growth media segments to identify attractive investment opportunities and employ tailored value creation strategies, delivering strong returns.