With over 1 billion monthly active users, TikTok has become an extremely popular platform for businesses to reach new audiences and promote their products and services. Using relevant hashtags allows businesses to get their content seen by users who are interested in their niche. When it comes to business investments and financing, there are many effective hashtags that can be utilized on TikTok to drive engagement.
#startup for promoting new business ideas and connecting with other entrepreneurs
The #startup hashtag has over 4.3 billion views and is a great way for new business owners to showcase their ideas, products and journey. Other entrepreneurs often search this tag for inspiration and networking. Posting videos introducing your startup and tagging #startup can connect you with potential partners, employees, mentors and investors.
#smallbusiness for highlighting local shops, products and services
With over 13.2 billion views, #smallbusiness is popular among users looking to support independent businesses and entrepreneurs. Local businesses can use this hashtag when posting about new products, services or updates to drive local foot traffic and sales. The supportive community makes it ideal for small business owners to connect with local customers.
#entrepreneur for thought leadership and business tips
The #entrepreneur hashtag has amassed an impressive 36.5 billion views, making it highly searchable for those interested in business and leadership content. Posting business tips, motivational videos and behind-the-scenes business insights with #entrepreneur can establish expertise and credibility. Aspiring entrepreneurs often look to this tag for advice and inspiration for starting their own companies.
#investing for connecting with potential investors
For startups and businesses looking to raise capital, using #investing can help put your company in front of the over 850 million people who have viewed this hashtag. Share your business proposition, growth metrics and fundraising rounds with #investing to get on the radar of angel investors, VCs and private equity firms actively searching the tag.
#finance and #funding for attracting investors
Similar to #investing, hashtags like #finance and #funding can also help connect your business to potential investors. #Finance has over 2.2 billion views while #funding has over 407 million, indicating a sizable audience interested in these topics. Consider tagging videos introducing your product, growth plans and investment potential with these finance-related hashtags.
In summary, TikTok has become a versatile platform for businesses not only to market to consumers, but also connect with other entrepreneurs and investors. Strategically using targeted hashtags like #startup, #smallbusiness, #entrepreneur, #investing, #finance and #funding can help attract relevant viewers, partners and backers. As TikTok continues its rapid growth, its emerging business and finance community will only become more influential.