The concept of archetype investments examines how the architecture of different blockchain solutions impacts centralization. As blockchain technology enables digital transactions without intermediaries, centralized blockchains controlled by one company introduce new risks. Understanding the five archetypes based on centralization levels empowers business leaders to identify differences.
FOMO archetype blockchain investments completely centralized and likely low value
FOMO archetype blockchain solutions are completely centralized, often led by one company for internal use. They usually come from a desire to appear innovative without fully considering added value. FOMO projects may burden systems without efficiency gains.
Trojan Horse archetype blockchain investments invite dependence and lock-in
Trojan Horse archetype blockchain solutions look attractive but may require sharing data and some control. Over time, the blockchain owner could exert more market control as it accumulates participant data.
Analyzing archetype investments reveals how blockchain centralization introduces unique risks related to technology ownership, data control, access restrictions, and contract terms. Understanding differences empowers decision making.