With the rapid development of e-commerce, more and more entrepreneurs are getting involved in cross-border e-commerce and choosing to open online stores on Amazon. However, operating an Amazon business requires capital investment and financial management capabilities. Therefore, various investment and financial management apps tailored for Amazon sellers have emerged to help sellers better manage their funds and grow their business. This article will review several popular investment apps for Amazon sellers.

Helium 10 – Comprehensive financial analysis and evaluation
Helium 10 is currently one of the most widely used tools for Amazon sellers. In terms of investment and financial management, Helium 10 provides sellers with comprehensive capital flow analysis, financial evaluation, product selection suggestions and other functions. Users can understand the capital recovery cycle, net profit margin changes and other key indicators through the analysis report. Helium 10 also evaluates products from multiple dimensions such as demand, competition level, revenue, etc., and gives suggestions on potential winning products, helping sellers make correct investment decisions.
Jungle Scout – Product opportunity analysis
Jungle Scout focuses more on product selection analysis. It evaluates millions of products on Amazon, analyzes indicators such as monthly sales, competition level, rating, opportunity score and so on, allowing sellers to quickly screen out products with investment potential. In addition, Jungle Scout also provides functions such as search volume analysis, keyword tracking, etc., which can match products with market opportunities and hot search volume, reducing investment risks.
AMZ Scout – Low budget recommendation
AMZ Scout provides basic functions such as sales estimates, opportunity scores for beginner sellers or sellers with small capital investment. The tool library integrates various data analysis models to evaluate products and make low-budget recommendations from dimensions like competition, demand, rating, etc. Although not as powerful as Helium10 and Jungle Scout, AMZ Scout has a lower usage threshold, simple interface and clear data presentation, which is easy for small and micro sellers to get started.
In summary, Helium 10, Jungle Scout and AMZ Scout all provide certain investment analysis functions for Amazon sellers from different perspectives. Helium 10 has the most comprehensive indicators and models, while AMZ Scout is more friendly to small capital investors.